Crossing Exhibitions to Gauge Trends, Pursuing Green Growth for a New Journey

Crossing Exhibitions to Gauge Trends, Pursuing Green Growth for a New Journey

— Taian Baichuan Paper Makes Appearance at the 21st International Paper Exhibition and China International Bakery Expo

In May 2026, Taian Baichuan Paper organized a team to attend two major industry events across two cities. Specializing in specialty paper products such as parchment paper and food packaging paper, the team visited both the "21st Guangzhou International Paper Exhibition" at Pazhou Poly World Trade Exhibition Center in Guangzhou and the "28th China International Bakery Expo" at the National Exhibition and Convention Center in Shanghai. This cross-exhibition learning initiative aims to benchmark cutting-edge developments and conduct precise market analysis, injecting new momentum into product innovation and market strategy.

Based on the Paper Exhibition, seeking strategies for "Green Intelligent Manufacturing"

The 21st Guangzhou International Paper Exhibition, opened on May 13th under the theme "Global Paper Trade, Gathering in Guangzhou," is rooted in the industrial hub of the Guangdong-Hong Kong-Macao Greater Bay Area and precisely targets the opportunities presented by the dual carbon goals and the shift from plastic to paper. The exhibition spans six specialized areas including pulp and papermaking technology, paper-based materials, paper substitution for plastic, and smart factories, bringing together over 200 domestic and international brands. On-site, the team focused particularly on cutting-edge technologies such as high-barrier paper-based materials, fully integrated intelligent pulp-making equipment, and fluorine-free waterproof and oil-resistant solutions. The team learned that policy benefits—including the full implementation of the EU carbon border adjustment mechanism and the deepening of China's "zero-waste city" initiatives—are accelerating the evolution of paper-based materials toward recyclability, low-carbon performance, and enhanced functionality, thereby opening up broader application scenarios for specialty paper in replacing plastic.

Visit the baking exhibition to connect with terminal applications

On May 20, the team headed to Shanghai for the 28th China International Bakery Exhibition, themed "Innovation Without Boundaries · First-to-Market Fusion · Connecting the Future." Covering over 330,000 square meters, the exhibition brought together more than 2,200 brands from over 70 countries, showcasing thousands of new products and cutting-edge technologies. As an upstream supplier of food packaging paper, the team visited application demonstration zones including fully automated AI baking production lines, intelligent central bakeries for all scenarios, and unmanned cold storage facilities. The team observed that mature packaging solutions—such as flash-freezing for freshness retention and pre-baked reheating—are undergoing iterative improvements in adaptation, while the 20% expansion of the ready-to-bake bakery section indicates significant market potential for food packaging paper across retail channels such as supermarkets and convenience stores.

Take the path of expansion and accelerate the pursuit of green development and quality improvement

Apart from cutting-edge technologies, the exchange forums at the two exhibitions also provided the team with valuable inspirations. At the Guangzhou Paper Exhibition site, sales manager Zhao Cong summarized: The paper-making industry is undergoing a profound transformation towards "quality-oriented, digitalization, and service-oriented", and the industry is accelerating the establishment of a modern industrial system that is high-end and green. At the Shanghai Baking Exhibition, the distinct industry characteristics such as healthy functional baking and intelligent manufacturing pointed out more innovative spaces for the application of food packaging paper in specific market segments. Through multiple industry trend reports and one-on-one in-depth exchanges, the team deeply realized that the downstream food baking industry has an increasingly urgent need for safe, environmentally friendly, and personalized packaging materials. This provided a clear direction for the company to position itself in the high-quality specialty paper niche market.

This cross-exhibition experience has further clarified Taian Baichuan Paper's strategic determination to deepen green intelligent manufacturing and precisely align with terminal demands in the first year of the "15th Five-Year Plan". In the future, the company will continue to build on high-quality products as its foundation, actively move towards becoming an industry-leading environmental packaging solution service provider, and seize the initiative in the era's wave of deep integration of specialty paper and food packaging.